Sustainable MICE Online Course – GSTC Training ( September 29 – October 12, 2025 )

Sustainable MICE Online Course

The GSTC MICE Course provides the knowledge and tools needed to help improve sustainability practices in the MICE industry. The course covers the GSTC MICE Standard (for Venues, Event Organizers, and Events & Exhibitions), aiming to serve as the global sustainability standards for the industry and were created to provide a common understanding of sustainable tourism in the MICE industry throughout the world,  and offering best practices for MICE industry. This course has four main themes: effective sustainability planning, maximizing social and economic benefits for the local community, enhancing cultural heritage, and reducing negative impacts on the environment.

Delivered as a 2-week-long facilitated and interactive training, the GSTC MICE Course offers a convenient way to enhance your sustainability skills in a flexible online learning environment. You will learn alongside GSTC experts and fellow professionals in the MICE sector, gaining insights on how to implement sustainable practices with the global cases.

The course is designed to help you achieve tangible actions that align with the globally recognized standard of sustainability best practices, ultimately contributing to a more sustainable and responsible MICE industry.

Weekly live sessions are scheduled for the following days, from 10am CEST (Central European Time, UTC+2)

To Show the session times in your local time zone, Please click here.

• Week 1: Tuesday September 30, Thursday October 2
• Week 2: Tuesday October 7, Thursday October 9

All the live sessions are 90 minutes long.

These live sessions will be recorded and participants will be able to watch the recordings any time during the course period. Although strongly encouraged, live attendance is not mandatory.

For more information on course topics and schedule, see the Course Syllasbus.

Dr. Özen Kirant Yozcu

Dr. Özen Kirant Yozcu worked in different positions in the sales and marketing department in the tourism and hospitality industry between 1994- 2003. Dr. Yozcu gained her master’s degree from Dokuz Eylül University, Tourism Administration Graduate Program and PhD degree from Ege University Faculty of Communication – Public Relations and Publicity Doctoral Degree. She is an Associate Professor from 2023. Dr. Yozcu worked at Bogazici University Tourism Administration Department between 2007-2023 as an instructor. She has been living in Porto since 2018 and is an adjunct professor in ISAG- European Business School and Research Centre in Business Sciences and Tourism (CICET – FCVC). Her research interests include hotel management, marketing and marketing communication management, luxury management and event management. She also consults and is involved in many local and international corporate projects. She worked at Global Sustainable Tourism Council (GSTC) for the preparation of MICE Training Materials Project. Besides she has many studies about sustainable and green events.

Francis Hong

Mr. Hong holds a Master of Letters in International Business from the University of St Andrews, UK, where he graduated with distinction. He also studied in China and the United States, reflecting his global academic background. A frequent speaker at international forums—including ICCA and the Global Sustainable Tourism Conference—he actively contributes to Korea’s sustainable tourism and MICE education through advisory roles and lectures. His contributions have earned him multiple awards, including recognition from the Minister of Culture, Sports and Tourism. He is also the author of Stories of Travel, Cities, and MICE Marketers, a book exploring the intersection of tourism marketing and city branding.

REGISTRATION DETAILS

Course Registration Fees

The early-bird registration fees (available through July 30th, 2025*) for this course are:

• US$ 345 per person (Regular)
• US$ 295 per person (GSTC Member**)

After July 30th, 2025:

• US$ 395 per person (Regular)
• US$ 355 per person (GSTC Member)

*Please note that the early-bird deadline is 11:59pm UTC+7.
**For GSTC Organization members, the above member discount is available to all staff members and can be used for an unlimited number of times.

DISCOUNT OPTIONS

Group Discounts

We offer a discount for each group purchase of more than 5 seats.

• 5+ People : US$ 285 per person.

If you would like to sign up as a group of 5 and more, please contact us (training@gstc.org) for more details.

Need-Based Discounts

We offer a limited number of need-based discounts to current students and professionals who demonstrate genuine needs. To apply, please submit this application form.